Front-End & Back-End Engineering: Built to Last

Watson develops custom front- and back-end solutions using WordPress, Webflow, React, Drupal, and other modern frameworks—always tailored to the needs of the project, never one-size-fits-all. We build from the approved Figma designs, turning static comps into dynamic, responsive interfaces.

Our sites are engineered to perform. That means ADA compliance, responsive behavior across every device, and clean, scalable code that’s ready for growth. Whether you’re serving 100 users or 10 million, our architecture supports high-traffic loads, multi-language capabilities, and enterprise-level integrations.

We also ensure compliance with evolving privacy laws like the California Consumer Privacy Act (CCPA), embedding data protection into both frontend design and backend infrastructure.

CMS Setup & Content Tools: Power Without the Overhead

A great CMS is invisible to users and intuitive for content teams. We implement user-friendly page builders and approval workflows to help internal teams move fast and publish confidently. Permissions are configured by role, ensuring clarity and security at every step.

To support content loading at scale, we build structured load tables, enabling fast migration of existing content and easy onboarding for new materials. For multi-language sites, we ensure parity across translations and templates so that every user experience—no matter the language—is consistent and accessible.

Integrations & APIs: A Seamless Ecosystem

Modern websites don’t stand alone. They connect—across CRMs, analytics platforms, social channels, and martech tools. Our developers integrate APIs with precision, ensuring secure connections, smooth data flows, and uninterrupted user journeys.

From HIPAA-compliant analytics dashboards to real-time CRM syncing, we build systems that talk to each other—and that know when to stay quiet. Every integration is stress-tested under load, optimized for speed, and built to support future enhancements.

Development Process: Structured for Success

We build with structure and clarity, starting with primary templates—think homepage, article, or event pages—and extending to secondary variations that share core modules but adapt for new content needs.

When migrating content, we lean on a hybrid strategy: loading rollover content using structured templates, cleaning and normalizing existing data, and ensuring redirects maintain SEO continuity. Everything is reviewed through our QA team across device types, screen sizes, and use scenarios.

We conduct alpha and beta testing, followed by user-acceptance testing (UAT), measuring outcomes against the original Figma prototypes. This ensures the final product not only looks right—but behaves right.

Launch & Post-Launch Support: No Loose Ends

Our launch plans are exhaustive—and we mean that in the best way. From domain configuration and URL redirects to robots.txt setup and analytics installation, we cover every technical detail.

We provide comprehensive user training, a basic site management guide, and full source code with detailed documentation. Hosting is handled through platforms like Pantheon, with maintenance packages starting at $175/month for WordPress environments.

After launch, we enter a 30-day warranty window where we aggressively QA the live environment, fix any bugs, optimize SEO performance, and respond to user-identified issues. Because finishing strong isn’t optional—it’s the Watson way.