Consumer & Lifestyle Brand Marketing

Branding for Emerging CPG and Food & Beverage

Whether it’s premium non-dairy ice cream or a bottle of Oregon Pinot, our food and beverage work blends visual appetite with strategic positioning. We refined Ben & Jerry’s non-dairy identity for better shelf standout. With Tomte Cakes, we built a holiday tradition from scratch—e-commerce, packaging, content, even a Shark Tank debut.

We’ve positioned Oregon Blueberry as a global leader in genetics and cultivation, blending science-forward storytelling with trade show-ready visuals. For Cascade Farm, we created a direct-to-home meat delivery brand that made local food feel luxurious and easy. And Pick Your Dish catered to Nike and Intel employees with chef-driven meals and branded touchpoints.

On the retail side, our partnership with Fred Meyer has included campaign work that puts food and lifestyle at the forefront—from in-store activations to product storytelling. Our beverage and spirits work spans from craft breweries like Upright Brewing, Ninkasi, and Wild Roots, to fine wine and champagne brands including Oregon Wine, Coelho Winery, Domaine Serene, and Moët & Chandon. Whether it’s grocery or gift box, our job is to make people stop, feel, and choose.

Fashion, Footwear & Lifestyle Goods

From athleisure giants to independent designers, we’ve worked across the full style spectrum—always with an eye on connection and consistency. Our creative contributions to Nike and Adidas include product storytelling, visual systems, and campaign strategy that helped position everything from sustainable materials to performance innovations. We’ve partnered with footwear brands like Lane Eight, Crocs, and Korkers to express brand personalities that match the people wearing them.

For Dualitas Jewelry, we shaped a premium fashion brand from the ground up—packaging, in-store environments, and a narrative that made “beautiful, purposeful, functional” feel like more than a tagline. We’ve also collaborated with brands like Hevias, evil eye, and Ariaprene to bring distinctive product lines to life across packaging, digital, and retail. The common thread? These brands know who they are—and we help them show it with clarity and charisma.

Health, Wellness & Natural Brands

Wellness is a wide field—and most of it sounds the same. We help health and lifestyle brands cut through the noise with clarity, authenticity, and visual resonance. For Tribe Organics, we developed a direct-to-consumer supplement brand from scratch—branding, packaging, content, and a web platform built for both Amazon and loyal fans.

For SmartLab, we took an award-winning STEAM toy brand and refined its retail packaging for stores like Target and Toys “R” Us, making learning look as fun as it feels. And for Circle by Disney, we helped shape a consumer tech product for parents, connecting safety, screen time, and brand trust across audiences.

In this space, visual polish is table stakes. Our real work is helping brands communicate purpose, build loyalty, and evolve as their consumers do. That includes family brands like The Cultured Chef, fitness-forward tech for brands like StarTrac, and large-scale campaigns with Nike, Adidas, Fred Meyer, and Lincoln—where wellness shows up in everything from retail to mobility.

Retail That Makes People Feel Something

We’ve helped bring emotion, energy, and clarity to retail brands at every scale—from national giants to local legends. Our long-standing relationship with Fred Meyer spans branding, internal campaigns, activations, and seasonal storytelling, helping one of the Northwest’s most trusted names stay agile in a competitive space. For Lincoln, we crafted a high-touch dealership launch campaign designed to bring modern luxury into a Pacific Northwest narrative, backed by targeted media and experiential design.

We’ve worked with Nike and Adidas to shape the in-store experience, bringing brand stories to life through product launches, environmental graphics, and retail campaigns that balance global identity with local energy. These aren’t just spaces—they’re stages for connection.

Our rebrand of Office Ready and OPNW turned back-of-house suppliers into front-facing, customer-centric brands. From digital storefronts to direct mail to platform integrations, we helped them modernize while staying grounded in relationships.